SaaStr Europa took place in London this week and was one of the most impactful events I have attended.

Here are my 10 takeaways and advice for attending your next in person event.

The biggest non-vendor SaaS event arrives in London on 6th and 7th June and I’m headed there.

Here are the sessions I’m most looking forward to and how to connect with me there.

Product Led Growth is excellent as driving individual and small team purchases. At some point human sellers are required to support Enterprise usecases. In this post I look at two deep dives on the topic from Atlassian and Amplitude.