Podcasts
Data & Opinions
I join Matt Bell-Watson to talk about the critical role data can play in unifying sales, marketing, and customer success teams.
We get to grips with what RevOps is and why it’s becoming a crucial consideration for businesses. And I share my insights on identifying misalignment among teams, common reasons for this, and how data can facilitate better alignment.
We also discuss why businesses must move away from the Marina Bay Model of siloed go-to-market teams that only communicate through senior leaders at the top rather the collaborating directly with adjacent teams, and how aligning on KPIs and business data can help to drive this revolution.
The Work Before The Work
Paul Caffrey hosts an insightful podcast covering the habits of top performers across the go-to-market spectrum - from individual contributors, to sales leaders and founders.
I emphasized the importance of keeping revenue at the core of sales operations and adapting to the changing buyer-seller dynamic.
I explained the concept of revenue operations and how it aligns marketing, sales, and customer success into a single team. I also shared some insights on the challenges of the SDR model and the role of founders in revenue alignment.
I provide tips for prospecting and nurturing young talent in organizations. Finally, I recommend books I’ve found useful for sales success.
You can find it wherever you get your podcasts - just search Work Before The Work!
RevOpsLab
I was thrilled to get to speak with Philipp Stelzer and Janis Zech of Weflow | getweflow.com on their RevOpsLab podcast.
We talked about how important it is for RevOps professionals to look at the world from outside in - from the prospects, customers and partner's experience as they travel through their own buying experience.
You can find it wherever you get your podcasts - just search RevOpsLab!
Sales Strategy & Enablement
with Howard Brown & Alastair Woolcock
I join the Revenue.io podcast in two episodes to talk all things AI and Revenue Operations:
The rise of AI and the impact on prospecting behaviour
How AI requires sellers to focus on what it means to be human
The best time to start your RevOps journey was two years ago, the next best time is now!
The Cloud Consulting Journal
I join John Gorup’s podcast and discuss:
Why Revenue Operations is becoming such a hot topic now.
Why buyer enablement is so important
And how if you are buying a car - the last place you'll go is the dealership!