Once at scale, too few companies spend time really listening to their customers and understanding their world, their pain and how they make decisions on where to spend their hard won money.

In this article I'll walk you through the Switch Interview process and provide you with an easy template to make your own.

Stephen Diorio is the co-author of “Revenue Operations” and in this video explores the Revenue Management System and Revenue Operating System, along with the 50 levers of growth that help drive sustainable scalable businesses forward.

Take control of your VP of Revenue Operations interview with this set of questions.

They’ll help you understand if this is the right company for you, as well as demonstrating that you know your subject and can hit the ground running.